“I love how the website captures our personality,” says Lucas Heldfond, Spring’s co-founder, with his wife. “The online shopper forges a personal connection with our healthy products and lifestyle.” The site conveys a sense of being inside a tidy home, with wood floors, cheery accessories, a family dog, and splashes of greenery.
Lucas HeldfondCo-Founder
Spring
Spring
Online Sanctuary for a Green Retailer
A shopper strolling into Spring, a San Francisco retail store specializing in green products for the household, enjoys a bright, welcoming, and uncluttered atmosphere. It’s a distinctive brand experience that 300FeetOut took pains to match when they created Spring’s online home, www.springhome.com. The highly interactive e-commerce website conveys a practical charm and friendly usability that’s remarkably true to the company’s essence.
Project details
Services
Website design
Website development
Website design
Website development
Launch Date
2008
2008
Awards
WebAwards 2009
Retail Standard of Excellence Award