The village of Bal Harbour is in an enviable position – located between two of Florida’s most famous hotspots, Ft. Lauderdale and Miami. But it is also a destination in its own right, with an array of fine hotels and upscale restaurants. And for more than 40 years, its Bal Harbour Shops mall has been a favorite among luxury shoppers.
Bal Harbour’s Director of Tourism looked to 300FeetOut to create a website experience that would let the world know the village not only offers a world-class shopping experience, but is a center for high-style fashion, cultural events and the socialite scene – and a great place to stay and unwind.
300FeetOut designed a website featuring bold photography and robust but simple functionality. Four icons – Visitors Shops, Events, Hotels, Restaurants – link to details on the delights of Bal Harbour. A beautiful woman in an elegant black dress standing by the water graces the home page. Floating next to her is the tagline, “Miami to the south of us. Fort Lauderdale to the north of us. Not a single destination above us.” You can almost hear the ocean. Bal Harbour is calling.
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HSMAI Adrian Award