because everyone loves a good donut


the details.

the details.

When a famous pastry chef comes to you with an idea for artisanal doughnuts and offers up a lifetime of baker’s dozens in exchange for a logo, who are you to say no? Cool before hipster was a word, hipster before hipster was cool, and destroying diets with bacon — dynamo doughnuts single handedly changed the landscape of San Francisco mornings. We created a visual identity that was organic, true to the hard work of getting up to bake at 3am, and maintains a retro flare for when mom’s cooking was all you needed to start your day. And …bacon!


Logo development
Visual Identity
Identity System
Collateral Development
Branding Guidelines

read lessread more