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an agile approach to a better ux

hotel cerro

the details.

the details.

When Cerro Hotels and Resorts needed a new vision for their flagship brand, they came to us.

From concept to today, we’ve been in lock step with the Hotel Cerro brand. After working with them on strategy, development, and SEO we’ve been revisiting the brand evolution of the original UX. Clean and clear information hierarchy, open navigation and booking widget, we reimagined the hotel website to be just like going to the hotel itself, effortless.

services

Brand Expression
IA/UI/UX Website Design
Custom Responsive Website Development
Content Management System
SEO
Content Strategy

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website.

our design + development for Hotel Cerro is a peek into our agile approach to improving user experience. Rather than start over, our team is strategically improving the ux with a planned & phased remodel of the existing site, from design and build to strategy and seo.

Hotel Cerro responsive view website design
Hotel Cerro Website Design Refresh

ia.

armed with existing brand assets we’re refreshing the look & feel of the site while simultaneously improving the information architecture.

ux.

with a page-by-page plan sitemapped and wireframed, we revamped the user experience by rebuilding the booking, navigation, and page layouts.

Mobile booking screen
Hotel Cerro Website Page Designs

+249%

increase in organic revenue

sem + maintenance.

while we continue to maintain the site and activate ad campaigns, our client-in-control keeps it loaded with seo-driven promos, offers, events, and blog posts.

brags.

“The 300FeetOut team is creative, professional and quick to respond to any needs we might have. They’ve transformed our digital marketing strategy and website to one that drives bookings and gives guests a full understanding of everything our property has to offer. I highly recommend them for any project you need tackled.”

— kelsey prins, marketing manager hotel cerro