energetic visuals and vibrant storytelling engage active users
energetic visuals and vibrant
storytelling engage active users
Waikiki Parc is an urban hotel in a resort destination. It offers guests a great location and good value for their holiday. The Parc experience speaks to those who are looking to connect with their location, without being coddled by it.
300FeetOut portrays the Parc experience via energetic visual representation and a welcoming user interface. The design engages users with “Parc Stories” while enticing them to create their own story. The responsive redesign also helps increase direct bookings.
The site caters to a younger demographic looking for an intimate, smaller experience. These experienced travelers are actively looking to experience the “real Hawaii” rather than a typical tourist experience. Focused on storytelling; the site journeys through the hotel, diving in to its activities, seeing beauty through Parc Arts, and sharing local active enthusiasts’ Parc Stories. While many hotels speak at you, focusing only on accommodations, Waikiki Parc tells you a story of not only its hotel but its cultural offerings and activities inspired by its location. Waikiki Parc is where their story begins.
Responsive Website Design
Search Engine Optimization
Content Management System
HSMAI Adrian Award